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Vision

Technically, a riflescope is an optical device that shows the �point of aim� of a rifle. It also magnifies the target image, making it easier to aim at distant targets. But, in truth, a riflescope is where the bond between the �hunter� and the �hunted� is formed. It is a visual medium that guides �all the attention of the hunter� and �focuses it on the target�.

Lucida Research is dedicated to making original and useful improvements to rifelescopes and other aiming devices. We are not concerned with large objectives, high magnification, multi-turn turrets, or other superficial enhancements which are of little use to the hunter in the field. We are not looking for automation of the aiming process using electronic tracking and laser devices either.

We believe in direct view optics. Our vision is to elevate the optical design of direct view optical devices such as binoculars, riflescopes and spotting scopes. We believe that our innovations can create the most accurate, the most dependable and the most useful telescopic sights that money can buy.


History

Lucida Research LLC was founded by Dr. Omid Jahromi in 2014. Its aim is to develop and commercialize Dr. Jahromi's  inventions in the field of sports optics (e.g. riflescopes, spotting scopes and binoculars). Lucida Research is named after the Latin word Lucida, meaning "Bright", or "Clear".

As an engineering scientist, inventor, and avid hunter, Dr. Jahromi has been developing expert insight into both the sporting optics market and optical science technology for over 20 years. An electrical engineer by profession. Dr. Jahromi recived his PhD degree in Electrical and Computer Engineering from the University of Toronto, Toronto, Canada in 2002. He has made original contributions to several academic research fields including digital signal processing, artificial intelligence, biometrics, and sensor networks. He is the author of a textbook on multirate signal processing along with numerous scientific papers published in prestigious academic journals. He is a Senior Member of Institute of Electrical and Electronics Engineers (IEEE) and has sat on various technical committees associated with American National Standards Institutes (ANSI) and International Organization of Standards (ISO).

After many years of using riflescopes made by leading manufacturers such as Zeiss, Swarovski and Schmidt and Bender, Dr Jahromi came to the conclusion that the performance of riflescopes and binoculars have reached their peak and are no longer advancing. While better optical coatings and manufacturing methods have been developed, the fundamental design of a rifle scope has not changed in over 4 decades. Disappointed by this stalling trend, Dr. Jahromi set out to develop a new and improved optical sight for his hunting rifle in 2007. First he developed a new method for adjusting elevation and windage in riflescopes. Next he developed a method for eliminating parallax error. A few other key ideas followed and this triggered him to start Lucida Research in order to fully develop and commercialize his inventions.


Location

Lucida Research is based in Playa Vista, California, USA.



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